There’s a belief that good design, especially in 3D, can only be achieved after months (or years) of constant practice. That anyone wanting to showcase their talent needs to go through a specific training and have (buy) the latest equipment and software. I believe that in 2017 this is not the case anymore, at least partially.
A 3D product configurator is a great upgrade for an eCommerce platform, but to make sure it generates more customer conversions, there are some marketing questions that need to be addressed early. Here are a few tips to make sure your configurator is used in the optimal way.
For the past twenty years, eCommerce has been an incredible tool for companies to scale the sales of their standard products. Net retail eCommerce sales have reached $2 trillions in 2016, a number that is expected to double by 2020 [1]. However, only recently have some companies started disrupting the traditional retail industry by addressing individual customers' needs through their eCommerce platform.
There are different schools of thought when it comes to defining parametric design. By schools of thought, I mean ferocious armies fighting to death on a desolate battlefield. At this point, the only safe move in attempting a definition would be to go for the most conceptual one. Fortunately, it might also be a good vantage point for developing a healthy discussion on the topic.
ShapeDiver is a web service for publishing parametric 3D data. It is run by ShapeDiver GmbH, a limited liability company registered in Vienna, Austria.
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